As a project coming up with an ad takes time and brainstorming. I found the Bud Light Lime logo on Brandsoftheworld.com and started thinking of clever ideas i can work with. After coming up with the "Dive into some lime and you'll have a good time" tag line i put together some imagery. Two scuba divers dive into the Bud Light Lime to show the effect with pieces of lime around them for flavor. The women show their sexy side and enjoy the beach life with the refreshing taste of Bud Light Lime. With vibrant colors and lots of Photoshop work and editing, this piece has been very successful for me.
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